Job Description
Key Responsibilities:
-
Own the creator community from end to end, including sourcing, screening, onboarding, briefing, and ongoing relationship management.
-
Identify creators who align with the brand’s voice, values, audience, and creative standards.
-
Recruit, onboard, and develop affiliate ambassadors within a structured and scalable program.
Build strong, long-term relationships with creators, affiliates, customers, and brand advocates.
Activate community members across Instagram, TikTok, and other relevant platforms. -
Partner closely with the creative, brand, and customer experience teams to maintain a consistent community presence across all touchpoints.
-
Develop processes and tools that improve creator management, communication, content delivery, and program performance.
-
Help turn creator and community activity into high-quality content, increased brand awareness, and measurable business impact.
What We’re Looking For:
-
At least 5 years of experience in community management, influencer marketing, creator partnerships, or talent management, ideally within a direct-to-consumer brand.
-
Experience in women’s wellness, beauty, health, or lifestyle is preferred.
-
A natural relationship builder with warmth, empathy, and the ability to establish trust quickly.
-
Strong judgment when evaluating creators, including the ability to clearly explain what makes a creator a strong or weak fit.
-
Excellent written communication skills and strong emotional intelligence.
-
A clear understanding of how to establish and maintain the right tone for an engaged brand community.
-
Comfortable working in a fast-paced, highly collaborative, and execution-focused environment.
-
AI-native and confident using modern AI tools, including platforms such as Claude Code and Codex, to work more efficiently.